Monday, August 29, 2011

Mum's the Word

"Four young men from West London in their early twenties, they have fire in their bellies, romance in their hearts, and rapture in their masterful, melancholy voices."
Mumford & Sons is the real deal.

This being said, I wonder how M&S feel about the bloc of their fan base I’ve dubbed,
"The M-Posters."

If you think Marcus Mumford is the biological patriarch in a traveling family of singers or your favorite song is "the one on the radio with the F-word," I'm sorry to say, my friend, you may be an M-poster.

Mumford & Sons has become a tune trend for some who consider themselves too “melodically-inclined” to be labeled mindless followers of mainstream music. These self-ascribed connoisseurs dedicate a large portion of their time memorizing the words of "Sigh No More,” to impress their friends by singing along aimlessly in car rides or exercising the chance to roll their eyes when someone hasn’t heard of “Little Lion Man.” 

It's reminiscent of the pretentious air that sometimes surrounds the DMB cult. Dave Matthews Band has produced some good tune-age, but I don’t need a demonic-looking zombie ballerina on the back of my car in order to convince myself and others I’m unconventional enough to enjoy “Grey Street.”

Let’s be real.

Sure, M&S appreciate our downloads, but they’d much more appreciate sincere dedication. We're doing our compositions of choice a great disservice by failing to actually listen. Let’s spend more time enjoying the well-crafted melodies and incredible story-telling and less time trying to persuade everyone we alone are savvy enough to do so. Isn’t the point of good music to distract us from everything and everyone else?

Mumford & Sons is a band, not a brand. If we’re faking fandom to be part of this elite faction, we’re insulting the unapologetic authenticity that has made M&S worthy of such a following.

If we truly want to deviate from the social norm, when we realize we haven’t really got any novel insights to share about our music selection-let’s shut up.

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